Skills
Photoshop
Illustrator
Indesign
Canva
SQUARESPACE
Wix
google slides
figma
Wordpress
Specializing in Avada and Elementor
Macintosh
Windows
Advertising
Layout
Typography
Corporate Identity
Social Media
Web Design
Favorite Animal
Jagger the dog
Favorite Mountain
Black Mountain
Favorite Tree
Redwood
Favorite Hot drink
Coffee, so much coffee
Favorite Brewery
Modern Times
Theme song
“Wild Wild Life”
by The Talking Heads
A highly-skilled Graphic Designer with a strong artistic vision, project management expertise, and technical proficiency to elevate brand identity and reach.
Jessica possesses a strong artistic vision, project management expertise, and a commitment to brand elevation, making her an asset to any team. Jessica approaches work with humility, curiosity, and a strategic mindset, always staying up-to-date with global design trends. She backs designs with solid rationale, and pays meticulous attention to detail while maintaining a broad perspective. Whether working independently or collaboratively, Jessica brings a “get-it-done” attitude and possesses expertise in visual design.
Art Director • San Diego Reader
July 2015 – Present
Play a key role in enhancing the visual appeal and branding consistency of print, digital, and social platforms for a monthly audience of 1.4M. Each week brings a new deadline with a new story to tell, while managing multiple work streams for upcoming releases.
Ideate and deliver branding, advertising and event collateral designs for the Reader’s annual food festivals, Tacotopia and Burgers & Beer, attracting over 5,000 attendees each.
Research, prepare, and present concepts to clients and sales managers to align on communication objectives and produce cutting edge creative work.
Collaborate with writers, editors, photographers, illustrators, and sales managers to generate high-quality visuals for print and digital materials, such as in-house marketing collateral, email newsletters, social media (static posts and motion design), and website layouts and graphics (in-house and for clients).
Conceptualize, design, and produce captivating magazine covers to attract a wide audience of 517,500+ readers per month. Execute all stages of design, from initial brainstorming to the final product.
Led the successful redesign of sandiegoreader.com, overseeing a team of advanced web developers to build a modern, responsive news and events site. This site’s monthly audience is 557,540+ viewers.
Additional Experience
Advertising Graphic Designer at the San Diego Reader and Metro Publishing
Education
Bachelor of Arts in Graphic Design, San Diego State University
Google UX Design Professional Certificate, Coursera, 2024
Technical Skills
Adobe Creative Suite (Photoshop, Illustrator, Indesign), Google Slides, Wordpress (Avada, Elementor), Wix, Squarespace, Canva, Figma
Core Competencies
Attention to Detail, Collaboration, Advertising, Layout, Typography, Social Media, Web Design, Corporate Identity